{"id":2982,"date":"2012-06-26T15:44:08","date_gmt":"2012-06-26T20:44:08","guid":{"rendered":"http:\/\/www.biguglymandoll.com\/?p=2982"},"modified":"2012-06-26T15:44:59","modified_gmt":"2012-06-26T20:44:59","slug":"dentists-and-doctors","status":"publish","type":"post","link":"http:\/\/www.biguglymandoll.com\/?p=2982","title":{"rendered":"Dentists and Doctors"},"content":{"rendered":"<p>I&#8217;m going to open a new medical practice and dentist office; I&#8217;ll hire the talent later.\u00a0 They&#8217;re always advertising about &#8220;we&#8217;ll take care of you,&#8221; &#8220;we put patients first,&#8221; or that they&#8217;ll give you that million dollar smile.\u00a0 Fuck that.\u00a0 No one cares about that &#8211; those aren&#8217;t differentiators in the market.\u00a0 Any decent dentist can do that.\u00a0 I&#8217;m going to CRUSH those people with my new business model.<\/p>\n<p>&#8220;Thank you for calling On-Time Dentistry, how can I help you today?&#8221;<\/p>\n<p>Build the business around the front office and you can <strong>kill<\/strong> people in the back room, won&#8217;t matter.\u00a0 Just don&#8217;t waste my time.<\/p>\n<p>At least they&#8217;re playing Katy Perry.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Thank you for calling On-Time Dentistry, how can I help you today?&#8221;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[47],"_links":{"self":[{"href":"http:\/\/www.biguglymandoll.com\/index.php?rest_route=\/wp\/v2\/posts\/2982"}],"collection":[{"href":"http:\/\/www.biguglymandoll.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.biguglymandoll.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.biguglymandoll.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.biguglymandoll.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2982"}],"version-history":[{"count":5,"href":"http:\/\/www.biguglymandoll.com\/index.php?rest_route=\/wp\/v2\/posts\/2982\/revisions"}],"predecessor-version":[{"id":2987,"href":"http:\/\/www.biguglymandoll.com\/index.php?rest_route=\/wp\/v2\/posts\/2982\/revisions\/2987"}],"wp:attachment":[{"href":"http:\/\/www.biguglymandoll.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2982"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.biguglymandoll.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2982"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.biguglymandoll.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2982"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}